Values & Privacy
Why your data stays on your device here
A plain-language look at our core principle: tools run locally in your browser, not on someone else's server.
Published: February 15, 2026 | Updated: February 16, 2026
Context
Privacy is often explained with technical jargon. Our principle is simpler: when you use a tool, your input stays on your own device. This is not just marketing language. It is a product decision we apply consistently.
1) What this means in daily use
Whether you format JSON in JSON Formatter, generate a password in Password Generator, or optimize media in Image Compressor, processing happens in your browser.
In practical terms: less risk that sensitive content is sent around unnecessarily.
2) Why this principle matters to us
People often use tools under pressure, with real customer content or internal drafts. That is exactly when trust should not depend on reading long policy pages.
So we build features that you can use immediately, without guessing where your input is going.
3) Clear value, not technical jargon
The same applies across tools like Word Counter, VAT Calculator, SQL Formatter, and Video Compressor: useful, fast, and privacy-conscious.
In short: you keep control of your content. We focus on utility without unnecessary data transfer.
Tools mentioned in this post
JSON Formatter
Format and minify JSON.
SQL Formatter
Format SQL into a clean structure.
Word Counter
Count words, characters and lines.
VAT Calculator
Calculate VAT at 19% and 7%.
Password Generator
Generate secure passwords.
Image Compressor
Compress images client-side.
Video Compressor
Compress videos client-side.
QR Code Generator
Create QR codes locally in your browser.